The outward expression of this symbolises the HBWN 'sisterhood' and the different generations of women that are apart of this organisation.
The 'Poppy' icon represents the right of every business woman to be bold, hold her head high and stand out from the crowd. HBWN is a multifaceted group of women which and each petal reflects our core values: encourage, educate, empower and embrace. The organisation embraces the 'tall poppy' philosophy and encourages members to be proud of and promote their success at all levels.
The HBWN icon is a clean, fresh take on the traditional Poppy. Whilst still utilising the the traditional HBWN deep red, it has been developed to symbolise the layers of connectivity through time and the generations of women from all walks of life. It relates to the modern HBWN and brings a sense of ownership to the brand. The logo connects through softer red tones and pink hues that emulate HBWN's warm, welcoming and fun approach through networking and specialised events.
The 'Poppy' icon represents the right of every business woman to be bold, hold her head high and stand out from the crowd. HBWN is a multifaceted group of women which and each petal reflects our core values: encourage, educate, empower and embrace. The organisation embraces the 'tall poppy' philosophy and encourages members to be proud of and promote their success at all levels.
The HBWN icon is a clean, fresh take on the traditional Poppy. Whilst still utilising the the traditional HBWN deep red, it has been developed to symbolise the layers of connectivity through time and the generations of women from all walks of life. It relates to the modern HBWN and brings a sense of ownership to the brand. The logo connects through softer red tones and pink hues that emulate HBWN's warm, welcoming and fun approach through networking and specialised events.
